Tree of life – the worldwide community of tree planting trees have many positive impacts on their environment: stop the valuable topsoil erosion and provide habitat for animals and plants. According to the world food organization live as before but also 300 million people around the world and in the forest. In addition, each tree has the ability to bind global importance carbon dioxide. However, 4,000 square meter forest will be destroyed according to WWF on the Earth per second. “To counteract the has the business and life coach Dirk Kessler the social business trees of life” launched. Not the Earth must be saved, but our Habitat”, he explains his intention. Its major goal is the planting of one billion trees. Because if every user of Facebook would plant even one tree, it would be different ordered around the world has his son tightly.
In the discussion with the eleven-year old today, the idea for the project was born two and a half years ago. Since then, Dirk Kessler working relentlessly on the implementation. With the Belgian organisation WeForest, he has found an experienced partner for the implementation of the planting of native species. First afforestation area is a strip around the Masoala National Park in the North of Madagascar. It will take over rain forest contiguous the function of a safety belt for the currently largest island. This enlarges the Habitat of endangered animals and serves as the livelihood of the population”, explains Dirk Kessler. Already before the start of the project, the number of employees of the nursery in which the seedlings are pulled, is increased to 28. The seeds for this be bought from the local population.
In addition it is every 10th tree a fruit tree, so that in the emerging area of forest fruits, as well as fire wood can be collected. Made possible by the 2.50 euros, which are paid per tree on the virtual plant field. First sponsors such as the Triodos Bank, which invested their capital in sustainable projects, has Dirk Kessler for his idea already can win. The sponsors can to customize their virtual trees and then giving it away to business partners or giving away their customers. Birthday, partner, or invitation trees to planting fields increase the diversity and offer a meaningful gift idea. Also prominent are involved in the project. Also corresponding symbols in the planting fields are used for donations for special actions such as the construction of wells or hospitals. This should arouse the passion of the Planties, as the members of the tree community due to their planting activities are called. First destination is the reforestation of two million trees. Succeed in the first year of the existence of trees of life”, X, a previously anonymous donor has Mr., ready a explains more million trees in addition to finance. More information under: press contact: Dirk Kessler,