Now, you, already as a success entrepreneur, need to have a continuous plan of accompaniment and evaluation, so that she makes the necessary adjustments and adequacies. Of this form, you he will be capable of: to know well and to extend its business; to invest in other equipment; to divulge its mark; to contract more employed; to get greaters profits; to identify chances; to obtain financing; to communicate with partners and suppliers. 3.Tipos of Benchmarking In the enterprise scope are possible to detach some types of benchmarking, these can be; – lnterno – Competitive – Generic – Functional – Internal Benchmarking; it can inside be made of the proper company, where each session can search references in the other sessions of work, searching the improvement of the executed tasks. – Competitive Benchmarking; the company focuses another company who disputes the same market directly, or either, a company whom she manufactures or vende the same type of merchandise or gives type of service the same. For this it is necessary to observe you so easily practise them of the other company, however no direct accepted competitor that its information are divulged so that can favor and give competitive advantages for the other organization. – Functional Benchmarking; he is not dedicated to the direct competitor, but yes to the other organizations that more possess a model of production or attendance to the customer with sophisticated techniques than they can take care of and come to improve the process of the company who is effecting the research. – Generic Benchmarking; it has the characteristic to search the best processes between that they interest and they satisfy the yearnings of the company, this process is more complex, however the quality index is superior to the others and has the capacity to generate one high return in long stated period for the organization. 4. Difficulties and problems in the implantation and performance of the Benchmarking the Benchmarking is a management process that it makes possible the improvement of the enterprise activities of continuous form, adding values to the same one.

Exactly when its business is off-line, it is vital that you disponibilise easy conditions of being located online. It has many things that you can make to certify yourself of that the people are not with difficulties to locate it in the Internet. It has a series of things to make offline, as the cold call, promotions of marketing off-line, etc. In this article, we will speak on some things that you can make so that they can know that you are on-line so accessible how much possibly she can be. To construct an impressive site. This necessary site to be well projected.

It needs well to be written. The involved information must be pertinent for the interests of its market-target. It is also very important to include in the site a resource so that the people can use to make contact you. The method most easy for this is to place a contact form where the visitors can to fill with its doubts, opinions and etc. Is certain to answer to each message that you will be sent, exactly that is a short reply that says simply one ' ' debtor for its commentary! ' ' To frequently carry through a research for its name in all the search engines.

It sees why and as they look for, as much for its proper name as the name of its business. This can help to discover it what the other people are saying on you and its business. You go to find things as the revisions and the entrances of blogs that they mention its business and what you are offering. If its searches not to give any result, you will need to apply efforts to stimulate its marketing. Lack of new features can be the main reason so that you are not making the sales. The people need to have conditions and easinesses to locate it in lesser possible time, exactly that not yet she knows as to arrive directly at its site.