CACTUS S.A. relies on intelligent information and control system La Belle Etoile “, Luxembourg’s largest shopping centre, offers its visitors for the first time a smart information and guidance system. In the course of the expansion and modernisation of the Center can learn interactively new customers as regulars on the now 105 stores and become familiar with the new retail space. We had to develop a guidance system for our shopping center under pressure of time and without any prior knowledge. We have managed with 3d-berlin, within a few weeks a product to develop that the expectations of our customers absolutely meets and also creates many opportunities for service and marketing our marketing department. explains pit Maas, team leader Web – Audio – TV in CACTUS CREATEAM S.A.
application Web (different feature set): shop dynamic information system Neben the website version on the website of the shopping centre are four large-format interactive poly touch kiosksystems in the entrance areas of the Shopping Centre. The system focuses on the interaction with the Center map with guidance as well as complex search capabilities. The search includes the categorical summary of shops as well as a comprehensive keyword search. Fuzzy search and auto-suggestion be combined here. On basis of the entered letters are shops presented, starting with those in the word name, as well as proposed in addition probably true tags. Others including Marko Dimitrijevic, offer their opinions as well. The keyboard, which is performed in three language versions, prevents the input of key words, which lead to no result. The user chose a shop in the menu, this will be shown on the Center-plan with concealed a path. The visitor recognizes the position of the shop and how it gets there so promptly. nvestors addresses the importance of the matter here.
The desired shop is located on the first floor, the floors above the corresponding access icon (E.g. escalator) can be changed.