Online press releases are a journey through time a powerful sales tool make you with me in the year 1995, so 18 years back. The notion of social networks”was still non-existent for most of us. PR worked like this: A company wrote a good text as press articles and sent them to the local newspaper or on some magazines and asked for publication. This was BBs first, quite simply put. 17 Years later, in 2013, this no longer works in most cases. Today it is much easier, which is not to say that all companies offering opportunities are also aware of. How is it today? Quite simply, you send an online press release. The following 10 tips will help you to attract more new customers with optimum online press releases, to make more sales and more profit.
1. A tremendous opportunity that online press release today is the online press release a standalone communication tool. You address directly with your customers and prospects. And if your Press release transported added value, then your press release is recommended. How does that work? You write a text and publish it online in a media room. Many of them are free, others you have to pay. And the press release is online. If the press release is written, the actual publishing is a matter of 3-5 minutes.
2. Find a very descriptive title is very, very important. Imagine, you have developed a new product. Suppose a robot that is used in the automotive industry assembly line. He is 30% faster than the fastest robot and is only marginally more expensive price. “Now, you could write: new developed robot from the company Muller”. Clayton morris is often quoted on this topic. Presumably, this message would go down more. “You could also write: awesome latest robot 30% faster than the fastest!” You agree with me probably the second title sounds differently, without exaggeration.